Monday, December 24, 2012

Jeep Shifts into Rebrand mode

An article in today's USA TODAY, explores some of the upcoming name changes and new vehicles in development at Chryster Corp's Jeep brand.
Among them: a single vehicle with replace the Jeep Compass and Jeep Patriot sometime in 2014/2015; the company is resurrecting its Grand Wagoneer name plate; and there is speculation that beloved Cherokee name will replace the Liberty.  To read more, click here.

1 comment:

  1. the changes sound big but I believe the influence of the resultant jeep will heavily depend on the mechanical changes rather than just mere name changes. I personally loved the liberty as a brand, I just hope that changing the name will not make much of a difference to it.
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